Privacy Policy
b\well Cannabis Dispensary 220 Commercial Street, Provincetown, MA 02657 Effective Date: March 11, 2026
At b\well, we respect your privacy and are committed to being transparent about how we collect, use, and protect your information. This Privacy Policy explains what data we collect when you visit bwell.life or interact with our dispensary, how we use it, and your rights as a user.
Please read this policy carefully. By using our website or services, you agree to the practices described below.
1. Information We Collect
Information you provide directly:
Email address — when you sign up for communications or contact us
Phone number — when you join our VIP text club
Order and purchase information — when you place an order through our online menu, including product selections and transaction details
Information collected automatically:
Cookies and usage data — when you visit bwell.life, we and our third-party service providers automatically collect information such as your IP address, browser type, pages visited, time spent on the site, and referring URLs. This is done through cookies and similar tracking technologies.
2. How We Use Your Information
We use the information we collect to:
Process and fulfill your cannabis orders
Send order confirmations and pickup notifications
Send VIP text club messages to subscribers who have opted in
Send email communications to subscribers who have opted in
Improve our website and understand how visitors use it
Comply with Massachusetts cannabis regulations and applicable law
Respond to your questions or customer service requests
We do not sell your personal information to third parties. We do not share your data with third parties for their own marketing purposes.
3. Third-Party Services
To operate our website and dispensary, we work with the following third-party platforms. Each has its own privacy practices, which we encourage you to review:
Dutchie — powers our online menu, ordering, and loyalty and marketing programs. When you place an order or participate in our loyalty program, your information is processed through Dutchie's platform. Dutchie's privacy policy is available at dutchie.com.
Squarespace — hosts our website. Squarespace may collect standard website usage data as part of its hosting services. Squarespace's privacy policy is available at squarespace.com.
Google Analytics — we use Google Analytics to understand how visitors use our website. Google Analytics collects data such as pages visited, session duration, and general location (city/region level). This data is aggregated and does not identify you personally. You can opt out of Google Analytics tracking at tools.google.com/dlpage/gaoptout.
SMS platform (trmm.us) — our VIP text club is managed through a third-party SMS platform. By joining the text club, you agree to that platform's terms and conditions in addition to this policy.
4. Cookies
Our website uses cookies — small text files stored on your device — to improve your browsing experience and collect analytics data. Cookies help us understand which pages are most useful and how visitors navigate the site.
You can control cookie settings through your browser. Most browsers allow you to refuse cookies or delete them after the fact. Note that disabling cookies may affect some functionality of the site.
5. SMS / VIP Text Club
By joining the b\well VIP text club, you consent to receive recurring automated marketing text messages at the phone number provided. Message frequency varies. Message and data rates may apply.
You can opt out at any time by replying STOP to any message. For help, reply HELP or contact us at info@bwell.life. Opting out will remove you from future text communications but will not affect any other interactions with b\well.
We do not share your phone number with third parties for their own marketing purposes.
6. Email Communications
If you provide your email address, we may send you updates, promotions, or other communications related to b\well. You can unsubscribe at any time by clicking the unsubscribe link in any email or by contacting us at info@bwell.life.
7. Age Restriction
b\well is a recreational cannabis dispensary. Our website and services are intended solely for adults aged 21 and older. We do not knowingly collect personal information from anyone under the age of 21. If you believe we have inadvertently collected information from someone under 21, please contact us immediately at info@bwell.life and we will promptly delete it.
8. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, and resolve any disputes. Order data may be retained as required under Massachusetts cannabis regulations.
9. Data Security
We take reasonable technical and organizational measures to protect your personal information from unauthorized access, loss, or misuse. However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.
10. Your Rights
Depending on where you live, you may have certain rights regarding your personal data, including the right to:
Access the personal information we hold about you
Request correction of inaccurate information
Request deletion of your personal information, subject to legal retention requirements
Opt out of marketing communications at any time
To exercise any of these rights, contact us at info@bwell.life or 508-413-9427.
11. Links to Other Websites
Our website may contain links to third-party sites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies independently.
12. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the effective date at the top of this page. We encourage you to review this policy periodically. Continued use of our website after any changes constitutes your acceptance of the updated policy.
13. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us:
b\well
220 Commercial Street
Provincetown, MA 02657
508-413-9427
info@bwell.life
This Privacy Policy was prepared for informational purposes. b\well recommends consulting a licensed attorney to ensure this policy fully complies with all applicable federal, state, and local laws including Massachusetts cannabis regulations and any applicable data privacy statutes.